Mastering Digital Marketing: SEO, Ads & More

Wishlist Share
Share Course
Page Link
Share On Social Media

About Course

Master the art of digital marketing with this 45-hour comprehensive course covering SEO, content marketing, social media, email marketing, paid ads, and analytics. Learn to build high-converting websites, run successful campaigns, and leverage data-driven strategies to grow your business or career. Perfect for beginners and professionals looking to dominate the digital space!

What Will You Learn?

  • By completing this course, you will be able to:
  • Develop and execute a digital marketing strategy tailored to business goals.
  • Optimize websites for better user experience (UX) and higher conversion rates.
  • Implement SEO techniques to improve search rankings and drive organic traffic.
  • Create engaging content and distribute it effectively across digital channels.
  • Leverage social media platforms for brand growth, audience engagement, and advertising.
  • Build and manage email marketing campaigns using automation and segmentation.
  • Plan and run paid advertising campaigns with Google Ads, social media ads, and PPC strategies.
  • Analyze digital marketing performance using data, key metrics, and analytics tools.
  • Utilize marketing automation and CRM tools for personalization and customer retention.
  • Apply advanced strategies like influencer marketing, video marketing, and omnichannel approaches.
  • Stay updated with emerging trends while ensuring compliance with digital marketing ethics and privacy laws.
  • Work on a real-world capstone project to apply all learned concepts in a practical scenario.
  • These outcomes will help you become a job-ready digital marketer with hands-on skills to drive business success!

Course Content

Module 1: Digital Marketing Fundamentals
Learn the core concepts of digital marketing, including its evolution, key channels, customer journey, and strategic planning. Understand buyer personas, develop effective marketing strategies, and measure success using key metrics and ROI analysis.

Module 2: Website Fundamentals & User Experience (UX)

Module 3: Search Engine Optimization (SEO)

Module 4: Content Marketing

Module 5: Social Media Marketing

Module 6: Email Marketing & Automation

Module 7: Paid Advertising & PPC

Module 8: Analytics & Data-Driven Marketing

Module 9: Advanced Digital Marketing Strategies

Module 10: Emerging Trends & Capstone Project

Student Ratings & Reviews

No Review Yet
No Review Yet